Rather than using a card at the pump, or queuing in the forecourt shop, owners who install the Shell app can simply drive up to any pump at a Shell service station (initially in the UK and then globally) and use the vehicle’s touchscreen to select how much fuel they require and pay using PayPal or Apple Pay. Android Pay will be added later in 2017.
An electronic receipt will be displayed on the touchscreen, so customers can leave the forecourt confident of having paid. A receipt will also be sent directly from the pump to the driver’s email address so it can be added to accounting or expenses software.
Peter Virk, Jaguar Land Rover’s Director of Connected Car and Future Technology, said: “In a world where cash is no longer king, customers are increasingly using electronic payments and contactless cards. Making a payment directly from a car’s touchscreen will make refuelling quicker and easier. With this new system you can choose any pump on the forecourt and pay for the fuel even if you’ve forgotten your wallet or can’t find your credit or debit card.”
“You will save time because there’s no more queuing to pay in a shop, and for drivers with children, it won’t be necessary to wake them up, or unstrap them from their seats to take them into the shop. Expenses and tax returns will also be made much simpler, with no receipts to lose as these will all be sent electronically.”
Shell and Jaguar Land Rover say that in contrast with current phone-based payment methods they have created a simple but secure customer experience that uses geolocation technology and a cloud based pre-payment check with the Paypal or Apple Pay wallet.
David Bunch, Global Vice President Shell Retail Marketing and Chairman, Shell Brands International, said: “As the world’s number one global fuels retailer, this e-commerce collaboration with Jaguar Land Rover is part of Shell’s commitment to continuously improve the digital experience for our customers at the forecourt. In 2015 Shell introduced mobile payments at the pump in the UK. Today we are proud to offer the next step in cashless motoring, with Jaguar and Land Rover customers in the UK paying for their fuel using the car’s touchscreen. With around 30 million customers every day, we have a mission to continuously find ways to make our customer’s journey’s better. We look forward to further exciting developments like this across our 43,000 sites around the world soon.”
The Shell app with in-car cashless payments will be available to download in the UK from 15 February and will be rolled out to additional markets globally during 2017.
Peter Virk added: “We are working with leaders in e-commerce such as Shell to enable our customers to enjoy cashless motoring via their car’s touchscreen. Whether it’s paying for fuel, parking, tolls, or even at a drive-through restaurant, the aim of cashless motoring is to make life easier for our customers.
“Our technology allows users to put their phone away out of sight and use it via the touchscreen in the car, because as the car becomes more connected to the Internet of Things, we will always be guided by what is appropriate and safe to do while driving. So in-car payments would only be enabled when it is safe to do so, preventing unnecessary driver distractions.”