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Kia’s new ProCeed set for Paris launch

The all-new Kia ProCeed five-door shooting brake will make its public debut at the 2018 Paris Motor Show, before going on sale exclusively to European drivers at the beginning of 2019.

Emilio Herrera, Chief Operating Officer for Kia Motors Europe, comments: “The ProCeed is a car that represents everything Kia stands for. This beautiful shooting brake body offers drivers an unmatched combination of design, space and versatility, representing a unique proposition in the mid-size family car segment. Engineered on European roads, for European drivers, the ProCeed will be engaging to drive. Built in Europe, to the highest standards of production, it also offers owners the reassurance of Kia’s unique 7-Year, 100,000-mile warranty.”

Carrying the name over from the second-generation Kia pro_cee’d three-door coupé, the ProCeed has been designed, developed and engineered in Europe. A product of Kia’s European design, product development and R&D teams in Frankfurt, Germany, the ProCeed will be manufactured at the brand’s Žilina production facility in Slovakia. It will be built alongside the Kia Ceed and Ceed Sportswagon, first introduced earlier this year.

Positioned as the sportiest iteration of the new Ceed model family, the Kia ProCeed will be available exclusively as a ‘GT-Line’ or high-performance GT model.

Herrera comments: “As part of the expanded Ceed model family, the ProCeed will play a significant role in Kia’s ongoing European growth. More than 1.3 million examples of the Ceed family have been sold in Europe since 2006, making it one of our best-selling models alongside the Sportage. The ProCeed widens the appeal of the Ceed range even further.”

Production of the ProCeed shooting brake begins in November, and sales commence exclusively across Europe in the first quarter of 2019. It will be covered by Kia’s quality promise, with the brand’s industry-leading 7-Year, 100,000-mile warranty as standard.

Full UK specification, pricing and on-sale date will be announced in due course.

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