Skoda has produced 100,000 Superbs since the introduction of the latest model in March last year. Total production of all three generations of the Superb since 2001 now surpasses 850,000. The milestone car ran off the assembly line at the Skoda plant in Kvasiny on 11th May.

“The production of this highly modern car is a testament to the outstanding competence of the Kvasiny plant and its employees,” said Michael Oeljeklaus, Skoda Auto Board Member for Production and Logistics, adding: “The name Superb represents one of the best and most successful models in the automotive mid-class. This third-generation model will continue the Superb’s success story in the coming months and years.”

Named after a previous model, the 1934 Skoda 640 Superb, the first modern car to carry the badge appeared in 2001. The second generation arrived in 2008 and the Superb has also been available as an estate since 2009. The third-generation estate version of the Superb has been running off the production lines since June 2015.

At the Kvasiny plant, the company made significant investments ahead of the new Skoda Superb’s start of production. A total of CZK 1.7 billion (about £50 million) went into the new body-construction line alone and the Kvasiny site is being prepared for the brand’s SUV campaign. By 2018, Skoda intends to invest a total of CZK 7.2 billion (about £210 million) into Kvasiny and create 2,000 new jobs. The production capacity will be gradually increased to 280,000 vehicles annually. Kvasiny is one of Skoda’s three production sites in the Czech Republic and the site currently employs more than 5,000 people, and is one of the largest industrial employers in the Hradec Králové region.