Now, with the launch of MINI UK’s online store on eBay, personalising your MINI is easier than ever.
Customers can browse the newly launched digital store 24/7 on eBay (http://stores.ebay.co.uk/MINI-Direct-Store) from the comfort of their own home, with products delivered directly to their door.
With over 1,300 items already available, there is no shortage of options for customers looking to inject extra personality into their MINI. The store’s MINI KIT range comprises a variety of accessories including everything from wing mirror covers and cleaning products, to alloy wheels and interior trim items. Customers aren’t restricted to the current online portfolio either, as MINI Direct allows visitors to contact them directly with suggestions of what they’d like to be able to purchase.
MINI fans can also refresh their home and wardrobe with official MINI merchandise. The stylish MINI STUFF collection on MINI Direct offers everything from MINI inspired clothing and luggage to children’s toys and bikes. Genuine MINI parts are also offered on the store, enabling consumers to conveniently purchase a selection of popular service based items.
Commenting on the newly launched digital store, Andy Wilde, Aftersales E-commerce Manager at MINI UK, said: “We know our fans love to personalise their MINIs, and with the launch of a digital store on eBay this is now easier than ever. We’re confident that this new 24/7 outlet will offer a convenient and hassle-free shopping experience for MINI owners and enthusiasts.”
Tony Austin, Head of eBay Motors, said: “We are delighted to welcome MINI to eBay Motors, the UK’s leading marketplace for automotive parts and accessories. The move puts MINI customers in the driving seat like never before, particularly as the official MINI shop on eBay Motors is open for business on mobile, offering eBay’s 18 million monthly visitors the chance to shop for quality MINI parts and accessories at a time and place that’s convenient to them.”
The newly launched MINI store on eBay has already been recognised for its innovative approach, having been awarded ‘OEM Parts & Accessories Store of the Year’ at eBay’s second annual Motor Awards event in June.