Kia Optima now available for rent at Europcar

Europcar, the leader in car hire services in Europe, is sustaining its commitment to giving drivers the widest possible choice of vehicles with the addition of the Kia Optima.

Kia's Optima on sale 1st February

The Kia Optima, the all-new flagship saloon that is the latest model to be launched in Kia’s design-led product offensive.

Kia reveals Optima Hybrid at LA car show

Kia Motors Corporation today held the world premiere of its all-new Optima Hybrid sedan at the Los Angeles Auto Show. Created primarily with the US market in mind, the latest model in Kia’s design-led transformation employs a truly innovative Kia-developed powertrain that promises to deliver exceptional hybrid performance and 48 mpg class-leading fuel efficiency.

Bold new Kia Optima makes its European debut at Paris

The striking new Kia Optima is making its European debut at the 2010 Paris Motor Show. The bold and dynamically-styled D-segment saloon made its world premiere at the New York International Auto Show in April this year.